Select Page
Product Visioning: FAB (Feature – Advantage – Benefit)

Product Visioning: FAB (Feature – Advantage – Benefit)

A product’s success is usually decided by the strength and value of its features. Specifically what those features mean to the targeted customer. How to do we understand and enhance the value of a feature from customer perspective is what we will explore in this...

CHOW #106- User Journey Map

Assuming we want to build a collaborative tour planning tool, come up with Journey Map for the following scenario: Persona: Nisha, Mother, aged 34, Professional, Higher Income Group, Spouse (Shiva) is also a Professional, Having a daughter of 6 years old Goal: Visit a...
Product Visioning: User Journey Map

Product Visioning: User Journey Map

Previous Articles in Product Visioning series: Product Visioning : http://pm-powerconsulting.com/blog/product-visioning-5-steps-scoping-software-projects/ Product Visioning: 1. Elevator...
CHOW #93- Building Hypotheses

CHOW #93- Building Hypotheses

The following are the Roles/Goals, Pains, and Gains for a secondary school Principal in India. Roles / Goals Teacher Hiring teacher Assess teacher capability Form and Execute training plan Mentoring  Textbook selection (map syllabus to book) Teacher scheduling...
Product Visioning: 2.3 Building Hypotheses

Product Visioning: 2.3 Building Hypotheses

Previous Articles in Product Visioning series: Product Visioning: http://pm-powerconsulting.com/blog/product-visioning-5-steps-scoping-software-projects/ Product Visioning: 1. Elevator...