In this episode, I am in conversation with Jeremy Kriegel, a UX leader and the host of the Saving UX podcast.
Jeremy shares
- Getting into UX accidentally
- Started in the mid 90s, Undergrad in CMU, Art and English
- Studying electronic and time based media and working with robotic sculpture
- A friend asking for help with creating a website
- Hiring friends and colleagues to start an agency
- Getting introduced to HCI and taking a more formal approach to learning UX
- How his stint with Xerox was a great learning experience
- Moving on to various companies across industries
- One common theme has been agile ways of working
- Working with xerox printers that were complex — from tree to book – and managing the various steps and interactions
- The relevance of user research and how or why many organizations do not do that
- About creating processes that meets a team’s needs
- How creativity is part of everyone’s work
- Jeff Patton’s guidance on creating a holistic vision in lightweight way and a tree analogy
- Shares a story about an experience with working on a poker platform that needed to comply with new taxability regulations in France
- His thumb rule of gathering inputs from 8 people, for a more comprehensive understanding
- Quantitative gives a lot of what, but not why..
- Letting go of internal bias [not asking leading questions etc]
- Why role based personas approach need to be re-looked at, to identify inflexion points to understand how their needs change over time
- Learning from the model used by many games
- The benefit of not optimizing for first use experience
- Helping the user stay focused and accomplish their goals; with post-pandemic, how can UX discipline help not only stay focused, but also provide breaks to refresh themselves
Jeremy Kriegel is a UX leader, very active on various professional forums.He is also the host of the podcast ‘Saving UX’